AD: Avery Slotin & Caroline Green

CW: Walker Bowen

Everyone is connected to someone and we highlighted complex social bonds while also showing Krazy Glues’ ability to create physical bonds. In reality, it’s just ok.

Art Director(s): Avery Slotin & Anna Dodson

CW: Anna Dodson

Insight: The LeapFrog LeapPad censors out predators and content unsuitable for kids, which prevents your child from interacting with people they shouldn’t.

Art Direction: Avery Slotin and Leanne McCullah

Copywriting: Georgia Murphy

Mac ‘n’ cheese has the ability to solve minor parenting issues, a quick fix for hunger pangs, grouchiness and bad days at school. We took this insight and decided to take a non-traditional approach to advertising mac ‘n’ cheese, by presenting it as a parenting help book rather than a foodstuff. This atypical approach has the potential to make an impact on our target demographic by transforming a commonplace item into something unexpected. Kraft mac ‘n’ cheese. Textbook parenting.

Art Director(s): Avery Slotin and Charlotte Allen

Copywriter: Avery Slotin, Charlotte Allen, & Tyler Phillips

The Baltimore Orioles want to become the first MLB team to have a footprint in the esports industry by appealing to the younger esports generation, and asked us to create a social campaign that would take this group by storm. We took our main insight, that sharing memorable experiences creates a sense of community, to indicate that this can be found within the new Orioles/Esports initiative.

AD: Avery Slotin

CW: Avery Slotin

Incontinence is embarrassing, inconvenient, and intervenes in the lives of those who suffer. What is mundane to many can be troubling to some dealing with this issue. Highlighting the benefits of Prevail products with the negatives of needing adult diapers gives back a sense of control.

As you move through the patterns you will see that they are inspired by different themes: 1970s, fruit, animals, bohemian, Jacobean Florals, modern/abstract design, and Asian art.